Fleet Street Communications

  • With research showing 78% of consumers preferring to spend money on experiences[1], it is clear that a DJ and a light up dance floor will no longer cut it with consumers as we enter 2020, says Kate Goodbrand-Dillon While this ongoing emphasis on seeking out…

  • With the topic of businesses and political neutrality hitting the headlines recently, our latest guest blogger Ruairi O’Shea, examines the precarious topic. On Saturday, Mesut Özil – a German footballer of Turkish heritage who plays for Arsenal – posted a message on Instagram to his…

  • Drinks trends never stand still and innovation seems to continue apace. Sheniz Ozdemir looks ahead to trends that are set to capture the attention next year. Alcoholic water Brace yourselves for the launch of hard water – yes, alcoholic H20. Mike’s Hard Sparkling Water is…

  • Charlie Martin delves into the cask ale category and how it can solve its quality issue. Undoubtedly, cask ale is in a tricky spot – over the past twelve months the Cask Report, The Good Beer Guide and the Marston’s Beer Report have all included…

  • YouTube has not only changed the way Gen Z consumes and interacts with football content, but how the sport itself is played by teenagers. Our resident sports comms expert, Ed Whitehead, has his say on an intriguing new addition to The O2 Arena. Newsflash: Your…

  • The interdependent relationship between journalists and PR professionals has evolved significantly over recent decades. But, there is still very much more work to be done writes Steve Dann. I’ve always been acutely aware – even sensitive to – the sometimes strained relationship between those working…

  • This month, Sky News announced that it would launch a new ‘pop-up’ channel that will report all the news – except that about Brexit, writes guest blogger Tom Johnson. Sky News Brexit-Free will be available on Sky and YouTube from 5pm to 10pm every weekday…

  • After 15 years working in the media industry as a reporter, producer and presenter and then another 10 years working with hundreds of clients across the sector on how to engage with the media, Arti Halai looks at how to make the most of media…