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Category : Comms

  • Events in PR: A thing of the past?

    We are living in an age where digital and social media dominates the world of communications. So, do events and face-to-face introductions still hold the same power in PR today as in years gone by, or does a simple press release do the job?  asks…

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  • United Airlines – the power of a digital world

    The new United Airlines crisis demonstrates the power of a digital world.  It graphically illustrates that when brands and customer service-driven organisations do something which is evidently wrong, there is no hiding place.  Millions of people get to see it and experience it, writes Mark…

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  • Top 5 trends shaping the UK’s flourishing cocktail culture

    We all know that cocktail culture is currently booming, with the UK becoming what one would call a nation of cocktail connoisseurs, writes Noora Rautiainen. But what are the key drivers when deciding where to go to for a night out on the town? Be…

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  • Learning and earning with a PR apprenticeship

    When I decided three years of studying at university wasn’t for me, I began looking at opportunities through the Government Apprenticeship Schemes, writes Will Dann. Whilst I had heard of apprenticeships in areas like engineering and construction, it really surprised me to discover that it…

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  • The new rules of branding

    Guest author Paul Flatters, managing director of Trajectory Partnership examines the realities of the new polarised politics and the impact on brand values. At Trajectory, we have always produced an annual ‘trends for the year ahead’ client presentation but, in all honesty, we have done…

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  • Farewell to 2016

    A whirlwind year for FSC

    In many ways 2016 was a pretty unremarkable year. Said no-one ever! It’s hard to believe it’s this time of year already. Of course, now that Santa’s sleigh bell is threatening to ring, it is only natural that we at Fleet Street Communications take a…

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  • Journalism to PR

    Making the jump from journalism to PR

    As Fleet Street Communication’s new Head of Content Mike Berry settles in to his new role, he reflects on his move to the ‘Dark Side’. For many, moving from journalism to public relations is akin to – as the well-worn phrase goes – joining the…

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  • Client-consultancy resolutions? Here lies the way to happiness

    They say it’s hard to teach an old dog new tricks, but as I embark on my 40th year of working in the media and PR industry, the start of 2016 seems the perfect time to share some of my top tips for a long…

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Popular Posts

  • 6 big drinks trends for 2020

    Drinks trends never stand still and innovation seems to continue apace. Sheniz

  • How does cask ale solve its quality issue?

    Charlie Martin delves into the cask ale category and how it can solve its quality

  • Rising to the challenge: the YouTuber targeting offline success

    YouTube has not only changed the way Gen Z consumes and interacts with football

Recent Posts

  • 6 big drinks trends for 2020
  • How does cask ale solve its quality issue?
  • Rising to the challenge: the YouTuber targeting offline success
  • A hard lesson for the PR industry
  • Sky’s Brexit-free channel – should brands follow suit?

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