Category : Comms

  • We are living in an age where digital and social media dominates the world of communications. So, do events and face-to-face introductions still hold the same power in PR today as in years gone by, or does a simple press release do the job?  asks…

  • The new United Airlines crisis demonstrates the power of a digital world.  It graphically illustrates that when brands and customer service-driven organisations do something which is evidently wrong, there is no hiding place.  Millions of people get to see it and experience it, writes Mark…

  • We all know that cocktail culture is currently booming, with the UK becoming what one would call a nation of cocktail connoisseurs, writes Noora Rautiainen. But what are the key drivers when deciding where to go to for a night out on the town? Be…

  • When I decided three years of studying at university wasn’t for me, I began looking at opportunities through the Government Apprenticeship Schemes, writes Will Dann. Whilst I had heard of apprenticeships in areas like engineering and construction, it really surprised me to discover that it…

  • Guest author Paul Flatters, managing director of Trajectory Partnership examines the realities of the new polarised politics and the impact on brand values. At Trajectory, we have always produced an annual ‘trends for the year ahead’ client presentation but, in all honesty, we have done…

  • Farewell to 2016

    In many ways 2016 was a pretty unremarkable year. Said no-one ever! It’s hard to believe it’s this time of year already. Of course, now that Santa’s sleigh bell is threatening to ring, it is only natural that we at Fleet Street Communications take a…

  • Journalism to PR

    As Fleet Street Communication’s new Head of Content Mike Berry settles in to his new role, he reflects on his move to the ‘Dark Side’. For many, moving from journalism to public relations is akin to – as the well-worn phrase goes – joining the…

  • They say it’s hard to teach an old dog new tricks, but as I embark on my 40th year of working in the media and PR industry, the start of 2016 seems the perfect time to share some of my top tips for a long…